The pain and the solution
The pain
- Analytics services show numbers, but prices, bids and replies to customers still have to be changed by hand in the marketplace dashboard.
- What an item really earned after commission, logistics, storage, ads and tax is worked out in spreadsheets.
- Reviews, questions and returns take several hours every day.
How we solved it
- One workspace across all brands: data comes from the marketplace, and prices, bids and replies go back.
- Profit is calculated per item down to tax, and cost data from finance feeds straight into the repricer.
- Bulk changes go through preview, confirmation, limits and a log, so one mistake does not cost a month's turnover.
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Discuss a similar projectWhat we did
Analytics
Every item by day: 76 metrics in 12 groups, 'got worse' and 'got better' flags, and the row shows what changed - price, bid, photo.
Profit
Commission, logistics, storage, card fees, advertising and tax for every item. Cash flow, sales plan, ABC analysis.
Pricing
Bulk price and discount changes written to the marketplace, a unit economics calculator, FBO, FBS and DBS comparison, a repricer with a margin floor.
Promotion
Bid automation, search cluster performance, keyword sets for listing SEO, search positions and A/B tests of the main photo.
Customers
Reviews, questions, chats and return requests in one window. AI drafts the replies, the seller checks and sends them.
Supplies and team
Stock and supplies, staff tasks, roles per brand. Login with an email code, notifications in Telegram.
The project in detail
The platform is a seller’s workspace on a large marketplace. It reads the platform’s data from six sources and writes changes back: prices, discounts, ad bids, replies to reviews, decisions on returns. The project stayed at the design stage: the research, the logic and the overall architecture are done - a map of 18 modules with a description of each.
What is inside
The modules fall into five blocks.
- Analytics. A daily pulse for every item, an anomaly detector, P&L, cash flow, unit economics, sales plan, ABC analysis.
- Pricing. Bulk price and discount changes, a unit economics calculator, FBO, FBS and DBS comparison, a repricer with rules and a margin floor.
- Promotion. Bid automation, search cluster performance, SEO keyword sets, position and shelf monitoring, A/B tests of the main photo on a live listing.
- Content and customers. AI-generated photos and infographics, reviews and auto-replies, questions and chats, return requests.
- Service. Supplies and stock, team tasks, notifications and roles, an AI chat over the brand’s data.
How the modules connect
The modules feed each other. Cost data from finance sets the floor for the repricer, search clusters suggest words for listing SEO and bids for the bid manager, and stock affects supplies and prices. The item row shows what changed and when, so the seller understands why sales went up or down.
Bulk changes first appear as a preview, then are confirmed, pass through limits and are logged. If a repricer rule goes wrong, it is visible and can be rolled back.
AI in the working screens
AI sits where the seller works every day: draft replies to reviews, hints on why sales dropped, demand and supply forecasts, copy for search clusters and a morning summary of the shop.
Who it fits
Marketplace sellers and teams with dozens or hundreds of items, agencies running several brands, and companies that want their own tool instead of subscribing to someone else’s analytics.
Discuss a similar project
Tell us about your task, and we will suggest how to build something like this for you.
- 01Analysis
We study processes, data and the points where value is lost, and fix the result we are working towards.
- 02Architecture and prototype
We design the system and build the first version on your real data. Stages and cost are agreed before work begins.
- 03Pilot
We launch in one area. Every stage is checked in a test version before it goes into operation.
- 04Scale and support
We connect the remaining areas, take responsibility for how the system runs and keep developing it.

